|
Last month's financial review started well. You walked the team carefully through the numbers. Revenue was up 8%, COGS variance was out by $127K, and operating expenses were above budget. Your team had verified everything. It was all accurate, and the presentation looked amazing. But knew what was coming next - Because there’s a BIG FP&A skills gap in your team. Your CEO asks: "This is all great. But what should we do about it?" You have no answer. So you make something up, and continue to worry about the value you are delivering until you are asked this same question again. You want to improve your quality of analysis. But there are just not enough hours in the day. Today I’m going to explain how you can upgrade your team’s financial analysis (without needing to hire a data scientist). So next time your CEO asks, you are much better prepared. All Description, No PrescriptionRight now, during your financial reviews, you are describing what happened. You’re explaining why it happened, but offering no prediction of what happens next, or a prescription for what to do. You are showing a rear view, instead of creating a map forward. Most finance teams have mastered descriptive analysis (what happened) and do some diagnostic analysis (why it happened). But they stop there, just before the strategic value starts. This is a big problem, because this way your team are just reporters, not advisors. And, without advisors, the board loses faith (and you miss an opportunity). Predictive and prescriptive analysis is hard because it requires taking a position. "Revenue grew 8%" is safe, because it's factual. "Revenue will likely slow to 4% next month" leaves you vulnerable, as it's a prediction you’re making that can be wrong. But that's exactly what makes you valuable. Becoming IndispensableThere are 4 types of analysis your team needs to master to become indispensable. Type 1 - Descriptive: What happened? This is where most teams are. You're reporting the facts: Example: Our revenue hit $1.8M. Our COGS increased by $127K. Our headcount grew by 3 positions. Type 2 - Diagnostic: Why did it happen? This is where good teams go. You're explaining the drivers: Example: Our Enterprise segment added $95K of revenue from 3 new logos. Our COGS variance was driven by supplier price increases and production inefficiencies. Type 3 - Predictive: What will happen? This is where strategic value starts. You're forecasting based on patterns: Example: Based on our current pipeline and seasonal patterns, we expect 4-6% growth next month, with some downside risk if we struggle with Q4 renewals. Type 4 - Prescriptive: What should we do? This is where you become indispensable. You're recommending action: Example: We need to increase Q4 leads pipeline on enterprise by 10% to recover the $2M gap we have with our targets. We can do this by adding additional promotional budget with social media and B2B influencers. We propose an increase of $450k based on the previous leads generation campaign of the last 3 quarters. – If you don't force AI to do it, it will probably not do a predictive and prescriptive analysis for you. Why? Because the models have much more examples of descriptive and diagnostic analysis than predictive and prescriptive ones. If you don't specify all 4 types in your prompt, AI will stay mostly at descriptive and some diagnostic. It will give you 3-4 standard observations and call it done. But when you push it. When you explicitly ask for 3 descriptive, 3 diagnostic, 2-3 predictive, and 2-3 prescriptive, you force it to do complete analysis. Here’s how to achieve this. The 4-Analysis Prompt FrameworkAs you will see below, asking for the 4 analysis types is a trick to force the AI to do better quality work (otherwise it will just be lazy). This is because when you ask: "analyze this" it will default to the most common (average) results. Whereas, when you ask for 4 types of analysis, the AI has to go beyond the standard questions/responses it would normally give you. Step 1As a learning exercise, try doing some high-level analysis using individual analysis types. You can either use some of your company data (providing you are using a secure AI tool) or find publicly available data (e.g company financial statements). Upload the data and ask. I am looking to do some [descriptive/diagnostic/predictive/prescriptive] analysis of this data. Please review the data and give me a breakdown of what advantage this type of analysis has for this data. Explain this to me in simple terms.
Step 2When the team are more competent with what the different types of analysis look like, you can build the following prompt into all of your AI analysis. I am a CFO looking to [enter desired outcomes] using the attached data.
Before we move on to conducting the analysis, please propose analyses using all 4 types:
- 3 Descriptive observations (what changed and by how much)
- 3 Diagnostic explanations (why changes occurred with specific drivers)
- 2-3 Predictive insights (what patterns suggest for next period with confidence levels)
- 2-3 Prescriptive recommendations (specific actions we should take with expected impact)
Base predictions on: historical patterns in this data, seasonal trends, leading indicators visible in the data. Include confidence levels (high/medium/low) and key assumptions.
Recommendations must be: specific (who does what by when), measurable (expected impact in dollars or %), feasible (can be executed with existing resources). Prioritize by impact and urgency.
When doing analysis, make sure you are using a reasoning or ‘thinking’ model:
Thinking mode forces the AI to act more agentically, thinking through its task instead of generating instant outputs. This way, it reviews its own work before giving you output. For financial analysis, this dramatically improves quality. The instant models are fast but shallow. Thinking mode takes 1-3 minutes but delivers deeper analysis. The Bottom LineYou don’t want to be the ‘finance data reporter’. You want to be the strategic partner that gets respect (that people actually listen to). When you consistently deliver predictive and prescriptive analysis, you’re no longer seen as the numbers person. You’re seen as the business partner who happens to use numbers. And the best part is, you're not learning advanced statistics or hiring data scientists. You're just prompting AI differently, demanding complete analysis instead of accepting basic observations. Your MoveTake your next variance report or monthly analysis. Before you run it through AI like you normally would, add step 2 to your prompt. That's it. One change to something you’re already doing. See what happens. Compare the depth of insight you get, and then ask yourself: “Would this change how leadership sees my work?” If the answer is yes, you've just found a way to get further ahead. Best, Your AI Finance Expert, Nicolas P.S. - What did you think of this edition? Hit reply and let me know (I read all replies). P.P.S. - My new video is out! I got blown away by the number one keynote speaker on innovation and AI: Shawn Kanungo. He built live, in front of me, an app which can help many CFOs for their presentation. Watch it now here and share it around to impress your friends and colleagues. Behind the ScenesThis year, I had the chance to give over 50 trainings (both in-person and remote) on AI in Finance. Looking ahead to 2026, I'm excited to continue teaching and plan to travel more and organize meetup events. If you and your company want a training, feel free to reach out. |
Join 270,000+ Professionals and receive the best insights about Finance & AI. More than 1 million people follow me on social media. Join us today and get 5 goodies from me!
January 2026 Waitlist Now Open If you want to get ahead with AI whilst other finance pros are still 'experimenting' - my AI Finance Accelerator is for you. After training 10,000+ finance professionals, you won’t get ‘just another course’. You will actually build: AI-enabled reporting (not dashboards you'll never use) Finance agents (not chatbot demos) Python/ML forecasting (not Excel macros) Real automation you can run as soon as the cohort ends Investment: 6-8 hours/week: If you're too busy...
Sponsored by Spendesk On the 9th December, I'm going to show you how to become an AI-first CFO in 2026 in our last FREE Masterclass of 2025 (you do not want to miss this). Reserve your FREE spot here You will learn: The key foundational steps before you deploy AI High-impact use cases and practical workflows to start with How to scale your AI program with proper controls and measure ROI For a practical roadmap to become an AI-First CFO 2026 (that you can start using straight away) register...
Sponsored by Spendesk On the 9th November, I'm going to show you how to become an AI-first CFO in 2026 in our last FREE Masterclass of 2025 (you do not want to miss this). Register for your FREE spot here You will learn: The key foundational steps before you deploy AI High-impact use cases and practical workflows to start with How to scale your AI program with proper controls and measure ROI For a practical roadmap to become an AI-First CFO 2026 (that you can start using straight away)...